Warner Music Group se asocia con Web3 Poap Inc. para crear recuerdos compartidos como NFT – cryptoshitcompra

"Anytime we can give our extended family something new, special, organic, and sentimental, I'm wit it," said Gates. "This will be our first time performing at the Red Rocks Amphitheatre. Nervous, excited, but ready. It's been a long time coming. Can't wait for everyone to grab their POAPs so we can commemorate and remember this forever. It's going to be a special night and we can't wait to see everyone there! In Closing: I remain The Same. Forever: #TheBeloved."

"The bridges that POAPs forge between our digital identities and our physical lives provide a tangible layer to our experiences and memories," said Oana Ruxandra, Chief Digital Officer & EVP, Business Development, WMG. "Music has always been highly contextual: who we are and what we are doing all affect how we perceive a record. POAPs provide artists and fans new ways to hold on to moments shared forever. We're really looking forward to collaborating with the POAP team as we continue to explore and innovate."

"POAPs are a game-changer for artists who want to connect directly with their fans," said Isabel Gonzalez, POAP COO. "Dropping a POAP offers artists a fun way to celebrate a show that's much more permanent than a ticket stub. It's much harder to lose mementos when they're minted to a blockchain – and once artists are ready to dive deep into the potential of Web3 technologies, POAPs let their fans share that journey. We're incredibly excited to support WMG and their partners in thinking about the relationship between creators and their fans in a new way."

"From Oliver Tree's Cowboy Tears album launch event to Kevin Gates' headline show at Red Rocks, POAPs allow us to commemorate these special moments and give loyal fans a way to relive their experiences while being rewarded for being supporters of their favorite artists," said Joe Khoury, VP of A&R and Marketing, Atlantic Records. "The team is incredibly excited to work with POAP to continue building unique ways for our artists to be more closely connected with their communities."

Al acuñar recuerdos en la cadena de bloques, los coleccionistas reciben una prueba digital autenticada de que asistieron a un evento o formaron parte de una experiencia específica, al tiempo que los conectan con toda una comunidad en línea de personas con ideas afines. Ser propietario de un POAP también puede dar a los coleccionistas acceso a futuras recompensas de emisores, como airdrops, rifas, salas de chat privadas, contenido exclusivo y más. Estrella en ascenso de Atlantic Records olivo arbol fue el primer artista de WMG en aprovechar la tecnología, ofreciendo un POAP a los fanáticos que se unieron a un evento emergente para celebrar el lanzamiento de su último álbum. Lágrimas de vaquero.

Hasta la fecha, se acabó 4.5 millones POAP se ha emitido a más de medio millón de coleccionistas, con la compañía asociada con adidas, Budweiser, Coach, Revista TIEMPOLollapalooza, FOX, el US Open y más en caídas ocasionales.

Lanzado en 2018 e incorporado en 2021, POAP Inc. levantó el $ 10 millones Semilla redonda liderada por Archetype y Sapphire Sport en enero, con Sound Ventures, The Cherning Group y Advancit Capital, así como criptomonedas nativas como Collab Currency, 1KX, Libertus Capital, Red Beard Ventures, 6th Man Ventures, Delphi Digital y The Capital.